NextGen Climate wanted to mobilize the youth vote in 2016. BPI helped the organization run one of the most advanced millennial-targeted digital marketing programs in the history of politics. Through the use of video advertising and unique creative, the Millennial Voter Program reached 6.9 millennials, committed over 93,000 millennials to vote and registered thousands of students on college campuses to vote.
NextGen Climate is an environmental advocacy organization that aims to prevent climate disaster and promote prosperity for all Americans. NextGen Climate supports candidates, elected officials and policymakers across the country to take bold, progressive action on climate change.
Learn more about NextGen Climate here: https://nextgenclimate.org