Notice: Undefined property: WP_Tax_Query::$queried_terms in /var/www/bpiwebsite/public_html/wp-content/plugins/wordpress-seo/frontend/class-frontend.php on line 1924 Notice: Undefined property: WP_Tax_Query::$queried_terms in /var/www/bpiwebsite/public_html/wp-content/plugins/wordpress-seo/frontend/class-frontend.php on line 1924

From The Bully Pulpit

Cracking the Code of the Elusive Infrequent Latino Voter

NOVEMBER 08, 2016 NEWS

Cracking the Code of the Elusive Infrequent Latino Voter

But relying on age as the only cue isn’t enough, said Tim Lim, partner at Bully Pulpit Interactive. The types of content people view online can help; for instance, if a voter is spotted on a Spanish-language site, the ad creative delivered will often be in that language.

BY BPI STAFF

Read more
2016 Election Digital Trends

OCTOBER 31, 2016 BLOG

2016 Election Digital Trends

Elections are great opportunities for innovation because campaigns are forced to iterate in a compressed timeline and the digital strategy must drive real world results – a win at the polls. This year there will be more voter contact online than ever before. As we enter the final sprint of the 2016 election, we wanted […]

BY BPI Staff

Read more
Down-ballot races boost online ads as election nears

OCTOBER 27, 2016 NEWS

Down-ballot races boost online ads as election nears

According to Tim Lim, partner at Bully Pulpit Interactive, a Democratic digital marketing firm, digital videos play an important role as election day nears because they don’t take too much time to create.

BY BPI STAFF

Read more
BPI Featured on The TODAY Show

OCTOBER 24, 2016 BLOG

BPI Featured on The TODAY Show

If you have ever wondered what it takes to create an advertising campaign for a candidate or cause, you will appreciate the segment that aired on The TODAY Show this past Sunday about how digital ads work. BPI worked with the team at TODAY to produce a fake ad campaign for NBC’s Hallie Jackson who visited […]

BY BPI Staff

Read more
The Legacy of @POTUS - Obama has changed digital campaigning forever

OCTOBER 21, 2016 NEWS

The Legacy of @POTUS - Obama has changed digital campaigning forever

One digital agency employed by Clinton, Bully Pulpit Interactive, is a case in point. Having spun out of Obama’s 2008 campaign, the agency also worked on his reelection in 2012. Many of its senior team are seasoned veterans of successful campaigns, and are tasked with ensuring the trend continues.

BY BPI STAFF

Read more
Make Sure Every Impression Counts

SEPTEMBER 24, 2016 BLOG

Make Sure Every Impression Counts

With the rise of self-serve advertising platforms, it is easier than ever to boot up a system and deliver an ad impression online. But it is harder to make sure that the ad actually has an impact. Even a great piece of creative won’t work if no one sees it or if it is targeted […]

BY Mike Schneider

Read more
Fortune Term Sheet

SEPTEMBER 16, 2016 NEWS

Fortune Term Sheet

“Bully Pulpit Interactive has raised an undisclosed amount of private equity funding from Svoboda Capital Partners. Some of the proceeds are being used to acquire The Incite Agency, founded by fellow Obama vets Ben LaBolt and Robert Gibbs”

BY BPI STAFF

Read more
Clinton's Digital Shop Acquires Agency Run by Obama Heavyweights

SEPTEMBER 16, 2016 NEWS

Clinton's Digital Shop Acquires Agency Run by Obama Heavyweights

Hillary Clinton’s digital ad firm Bully Pulpit Interactive has acquired strategic communications shop The Incite Agency. The deal brings together two firms founded by former Obama campaign staffers and gives Bully Pulpit, aka BPI, a stronger foothold among corporate and issue advocacy clients.

BY BPI STAFF

Read more
Obama Campaign Veterans Reunite As Bully Pulpit Acquires Incite Agency

SEPTEMBER 16, 2016 NEWS

Obama Campaign Veterans Reunite As Bully Pulpit Acquires Incite Agency

LaBolt will join BPI as a partner alongside the agency’s founding partners, Andrew Bleeker, Ben Coffey Clark, Tim Lim, Eliza Lockwood and Mark Skidmore. The principals at both firms have worked together for more than a decade in politics, including President Obama’s 2008 and 2012 presidential campaigns.

BY BPI STAFF

Read more
Bully Pulpit Interactive acquires The Incite Agency

SEPTEMBER 16, 2016 NEWS

Bully Pulpit Interactive acquires The Incite Agency

“A lot of M&A in communications is because clients are asking for more integrated services,” said Andrew Bleeker, Bully Pulpit president. “The larger agencies that are driving most of these deals are typically trying to add digital. This is different in that it’s getting to the same place with integrated communications, but it is truly based in digital and data.”

BY BPI STAFF

Read more