In The News

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06 February 2017

Most Internet traffic comes from bots, not people

One of Washington’s largest advertising agencies tells Axios that they have dozens of team members working to ensure advertising is seen by real people, not bots. “The investment we have made in technology to ensure we aren’t buying fraudulent traffic is extensive,” says Ben Coffey Clark, a partner at Bully Pulpit Interactive. “It’s a trust we take very seriously.”

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30 January 2017

How the American Democrats can oppose Donald Trump

Ben LaBolt, who served as a press secretary for Obama and now works as a political consultant, said: “Public opinion is going to matter and organising is going to matter. Ultimately, if [Trump is] trying to push through changes that the American people oppose, we’ve got to ensure that Congress hears those concerns.”

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20 December 2016

YouTube Gained Political Ad Revenue This Year, ​But Lost Influence With Voters

LaBolt isn’t pessimistic about YouTube’s standing for political advertisers – it’s gone from the only show in town to the biggest of two – but said that “while campaigns and politicians may be accustomed to more polished, produced video, Facebook and some others changed the game on videos feeling less polished and more authentic.”

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16 December 2016

Five Predictions for Political Tech and Social Media in 2017

Andrew Bleeker of Bully Pulpit Interactive, the marketing and communications agency which helped lead Hillary Clinton’s digital efforts, believes that digital staff will start to take on chief communications officer and chief marketing officer roles, “which is when we will see the biggest changes in how we build brands, elect leaders and drive policy.”

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08 December 2016

Andrew Bleeker featured by “Tech on Politics” – Money, Message, Mobilization

BPI Founder and President, Andrew Bleeker, was interviewed for the Tech on Politics podcast by host Tom Serres.

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08 November 2016

Cracking the Code of the Elusive Infrequent Latino Voter

But relying on age as the only cue isn’t enough, said Tim Lim, partner at Bully Pulpit Interactive. The types of content people view online can help; for instance, if a voter is spotted on a Spanish-language site, the ad creative delivered will often be in that language.

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27 October 2016

Down-ballot races boost online ads as election nears

According to Tim Lim, partner at Bully Pulpit Interactive, a Democratic digital marketing firm, digital videos play an important role as election day nears because they don’t take too much time to create.

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21 October 2016

The Legacy of @POTUS – Obama has changed digital campaigning forever

One digital agency employed by Clinton, Bully Pulpit Interactive, is a case in point. Having spun out of Obama’s 2008 campaign, the agency also worked on his reelection in 2012. Many of its senior team are seasoned veterans of successful campaigns, and are tasked with ensuring the trend continues.

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16 September 2016

Fortune Term Sheet

“Bully Pulpit Interactive has raised an undisclosed amount of private equity funding from Svoboda Capital Partners. Some of the proceeds are being used to acquire The Incite Agency, founded by fellow Obama vets Ben LaBolt and Robert Gibbs”

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16 September 2016

Clinton’s Digital Shop Acquires Agency Run by Obama Heavyweights

Hillary Clinton’s digital ad firm Bully Pulpit Interactive has acquired strategic communications shop The Incite Agency. The deal brings together two firms founded by former Obama campaign staffers and gives Bully Pulpit, aka BPI, a stronger foothold among corporate and issue advocacy clients.

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